Almost a decade ago, Allu Arjun endorsed a cold drink. A popular beverages company appointed him as a brand ambassador, when he was enjoying a series of successes.
Though the company ended the contract with him, a toothpaste company entered into an agreement with him to promote its product.
However, Allu Arjun was confined to promote their products only in Telugu. Later, a renowned automobile company made him its national brand ambassador to promote its motor cycle.
The advertisement was telecast in all the languages including Hindi, Tamil, Malayalam and Kannada. That was how, Allu Arjun became a nation-wide youth icon. He even endorsed an e-commerce website.
Now, Allu Arjun has signed as a brand ambassador for a world-famous Star Network to promote its application. So far, it is not known whether he would promote the product only in Telugu States or in the entire country.
In any case, Allu Arjun’s brand value is going up with several multinational queuing up before him to promote their products across the country!
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