Riding on the success of 'Julayi', distributors of 'Race gurram' have reportedly paid Rs. 11 crores to producers Bujji, with that Allu Arjun touches a new range in Nizam and joins the likes of Mahesh, Pawan, Charan whose films are sold above 10 crores in Nizam area alone.
For quite some time, Badrinath star was wavering around 5 to 6 crore in Nizam but big success of Julayi changed his range and now he has carved a niche for himself in Telangana.
Interestingly, Nizam is a good mix of urban youth, masses and muslim viewers along with big chunk of non-Telugus, so surely Bunny has received all-round acceptance and reached a new peak in his decade-old-career.
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