After the disaster called Zanjeer, which was released in Telugu as Thoofan and met with a similar fate, Yevadu helped Ram Charan get back on track at the box-office. Incidentally, the cameo of Allu Arjun in the movie also helped in pulling the masses to the theaters.
The movie which released in Malayalam as Bhayya is doing very good business there and the makers can thank Allu Arjun for that. Allu Arjun is one Tollywood hero who has a commendable fan base in Malayalam.
Hence the movie was promoted in Kerala as a multi-starrer starring Allu Arjun and Ram Charan. The people of Kerala are flocking to the theatres there thinking Arjun has a full length role.
Though they are supposedly disappointed at the extent of his role, the movie was sufficiently engaging for them to be declared a hit. What's more, it has also paved the way for Ram Charan in the Malayalam industry and he can thank his cousin for that.
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