The earlier generation of film stars was not familiar with brand endorsements and modeling for various products. That has become another source of revenue only for today’s film stars. That has also become another area of bitter rivalry among them.
Prince Mahesh Babu has become the Brand Ambassador for the on-line ticket booking portal ‘abhibus.com’. Bringing a star hero like him on board to market their services worked out well for the site. It has established itself well in the crowded market. Not to be outdone by their rivals another portal ‘redbus.com’ on board Stylish Star Allu Arjun as its Brand Ambassador.
They too claim that bringing on a major film star has helped them immensely with business growing exponentially. The net result is that the two portals only brought the two heroes into conflict with each other.
Prince Mahesh Babu has become the Brand Ambassador for the on-line ticket booking portal ‘abhibus.com’. Bringing a star hero like him on board to market their services worked out well for the site. It has established itself well in the crowded market. Not to be outdone by their rivals another portal ‘redbus.com’ on board Stylish Star Allu Arjun as its Brand Ambassador.
They too claim that bringing on a major film star has helped them immensely with business growing exponentially. The net result is that the two portals only brought the two heroes into conflict with each other.
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