Despite making brisk progress as an actor, Allu Arjun is often seen as a second rung star hero by this generation. However there is a lot of change in his fortunes in the recent times after Julayi. He is making steady inroads after that film and recently entered 50 Crore share club, a coveted position yet to be achieved by Junior NTR.
Suddenly Allu Arjun's position in trade got elevated. Added to that, his next film, Son of Satyamurthy is being directed by Trivikram Srinivas who just delivered an industry hit with Pawan Kalyan's Attarintiki Daredi. The movie has got tremendous hype in the trade circles.
And for the first time, Allu Arjun is doing prerelease business on par with biggest stars like Pawan Kalyan and Mahesh Babu. The movie is expected to bring close to 65 Crores to the producer which is a mindblowing amount. However buyers do not feel risky to invest such amount as they sense very positive vibes about the film.
Son of Satyamurthy prerelease business till now: Nizam & Ceeded 20crore Andhra 20 crore Karnataka 6.30 Crore Overseas 6 Crore ROI 2 Crore Satellite approx 9 Crore
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