A new trend in the business of satellite rights of movies seems to have been emerged lately. A big movie is sold out along with a couple of small budget movies such a way the business turned out to be a mutual benefit to both the big and small film's producers.
Stylish Star Allu Arjun's 'Sarrainodu' is one of the most expected movies among the summer films. On the other hand, Allu Arjun's younger brother and mega hero Allu Sirish's new movie is being canned at a swift pace. Parasuram is directing this movie. Reports are that the movie's satellite rights will be sold out along with 'Sarrainodu' as a package deal. This is a good strategy in business indeed! And both the movies may get considerable profits through satellite rights.
Meanwhile, Boyapati Srinu is directing 'Sarrainodu'. Rakul Preet Singh and Catherine Tresa are sharing the screen space with Allu Arjun in the film. Thaman is composing the music of the movie. The movie is being produced by Mega Producer Allu Aravind on Geetha Arts.
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