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Thursday, February 02, 2012

Bunny is Colgate Boy

Stylish Star Allu Arjun has been roped in as the brand ambassador of Colgate in Andhra Pradesh. Allu Arjun will be specifically representing Colgate Max Fresh and the company has confirmed this development. Sources say that the deal was struck for a whopping amount. Ms Rekha Rao, Vice-President, Marketing, expressed her excitement at the development. “Colgate MaxFresh is targeted at the youth. Today’s youth is always looking for something fresh and unique. We are pleased to have on board Allu Arjun as our brand ambassador.” Allu Arjun also expressed his happiness. “I’m extremely excited to be associated with Colgate MaxFresh. I had a great time shooting the TV commercial which blends the brand imagery.

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