Some heroes have luck on their side and mega heroes are definitely among the lucky ones. They take complete care to make sure that their films have a successful run at the box office.
Be it a sensational start or a slow beginning, mega films surely make it to the hit mark depending on the budget. In case of the bigger mega stars, the films more or less reach the Rs 40 crore mark effortlessly.
And the story of S/O Satyamurthy is no different. The theatre rights of the film were sold for Rs 50 crores. On day one, it was widely felt that the film may not chug along beyond a week.
But the timing of the release worked in the film’s favour along with many films getting delayed and smaller films not making any noise worked in complete favour of SOS.
However, it has to be mentioned here that the film is not running with profits as yet. The final figures as of now stand at Rs 35 crores including Andhra and Telangana. Adding all other revenues, it is said that the film has managed to make Rs 43 crores till now.
So at one glance, it appears as if the film has a gross loss of Rs 10 crores. But if you actually look at it, the film had nearly a dozen buyers and if the amount is split then each one will incur a loss of Rs 20 lakhs to Rs 50 lakhs at an average. For a big film and for seasoned buyers, this is no big deal.
SOS was made by a big banner, they will have more big films in future and things will be settled then. So, the buyers are not a worried lot. And if the films lined up for release don’t do the kind of business they are anticipating, then S/O Satyamurthy will be the ‘solo performer’ for the entire season.
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