Style, Urban Chic, Gravity-Defining Dance Moves
Actor Allu Arjun brought style to Tollywood like no one else did. After a blockbuster like Desamuduru in 2007 and a chic urban story like Arya, his success streak came to a pause. Arya 2, with its psycho-romance undertones, Varudu, an action drama, Vedam, a multiple character drama and the period movie, Badrinath, failed to do anything for Allu Arjun's career. Finally, a simple romance formula like Julayi, which had a little bit of everything — mass comedy, action, urban romance and a whole lot of dance moves — catapulted him to the top again. See, formula works!
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